The mind behind the idea

I am familiar with the furniture industry from many perspectives: As a trained business economist (private furniture college in Cologne), I initially worked in sales and was responsible for purchasing for 4 chain stores. I had a soft spot for kitchens very early on, and during my many years working on purchasing committees for various association groups, I developed marketing concepts and was familiar with the difficulties of communicating product information between industry and trade. This is how the idea for Dein-Konfigurator came about.

Interactive product information on the touchscreen
The starting point: For some information on association, house or advertising ranges, there are digital planning programs, others are still transmitted on paper. The question: How can these complex structures be presented clearly and simply and kept up to date without a lot of work? Everything should be fast and intelligent and geared towards the needs of the sales staff. And not to forget: The idea: a touchscreen-based, interactive presentation of information from all suppliers, which is systematically prepared according to uniform criteria. The result: after four years of development work, the first product finder was Dein Produktfinder, followed by Dein Magic-Table, Dein Polstermöbelplaner and more and more software solutions for other sectors.

I would be happy to show you how you too can advise your customers interactively.
Yours, Albrecht Arenz